SEO starts with the sitemap

SEO is not an extra layer added on top of your website. It is part of the foundation.

That's why we start every website project with an SEO-first approach. We analyse how your audience searches, build a well-thought-out structure and create Drupal websites that make sense for both visitors and search engines.

Stijn Blomme, Maarten Delputte en Marieke Hollevoet in meeting

SEO is not an afterthought. It's the foundation.

Many websites are built around design or internal company structures first. Only afterwards do people start looking at how to improve their visibility in search engines.

We take a different approach.

Before we start designing or developing, we look at what your audience is searching for, which pages your website needs and how everything should connect logically.

Because the biggest SEO decisions are not made in your content. They are made in the structure of your website.

Let’s work together

Let’s work together

Let’s work together

Let’s work together

Marieke Hollevoet van Sitetrip

Keyword research sets the direction

Keyword research is not about collecting as many search terms as possible. It's about understanding what your audience is looking for and which answers your website needs to provide.

We use these insights to:

  • define the right pages;
  • organise your content logically;
  • guide visitors through your website;
  • create a sitemap built for growth.

Your sitemap is more than just an overview of pages. It is the first SEO decision of your website.

Ook klaar voor AI-search (GEO)

Google is niet langer de enige poort naar je website. Steeds meer mensen stellen hun vragen aan ChatGPT, Perplexity, of Google's AI Overview. En die tools kiezen zelf welke sites ze citeren, en waarom.

Neem deze zoekopdracht: "welke Drupal-partner voor een architectenbureau in West-Vlaanderen?". Iemand vraagt dat aan ChatGPT. Wie wordt er dan aanbevolen? De sites die AI het snelst begrijpt: heldere FAQ's, correcte Schema.org markup, structured data over diensten en team, en een pagina-hiërarchie die logisch is.

Bij Sitetrip bouwen we die laag mee in vanaf het begin. Met concrete FAQ-blokken die je meest gestelde vragen beantwoorden, Schema.org markup die AI-tools context geeft, en structuur die zowel voor mensen als voor machines klopt.

Zo verhoog je de kans dat jouw site opduikt in AI-antwoorden. Niet die van je concurrent.

We build from a strong foundation

A solid structure makes every next step stronger.

From the sitemap, we move into wireframes, design and development. This gives every page a clear purpose and prevents SEO from becoming something we have to fix afterwards.

The result?

A Drupal website that doesn't just look good, but is built to be found.

Marieke en Stijn van Sitetrip webstudio

Hi 👋! Ready to build something great together?

Tell us where you want to go. We’ll think along about what makes technical sense, what’s actually needed, and how your website can grow over time.

You’ll work directly with the people building your website. No middle layers, no handovers.